我给你描述一个流程：
你在爱马仕网站上抢购到一个包包，付完钱，你收到一个链接
根据链接安装了爱马仕app，倒入了一个Token，这个token有几个基本的action：transfer，sell，delivery，more（可以是任何其他“增值”服务）
你现在可以选择，take delivery action to arrange your phisical product to be delievried. 也可以选择，开始炒这个包，拿去抵押，或者送人
你先择了delivery，收到了物理商品，你的包包token也被标记为factory delivered了。
你玩够了，想要在二级市场上卖掉你的包包。你可以直接在晚上出售你的token。
买家买到你的token后，一样可以选择使用delivery叫你寄出物理包包。
整个包包在一二级市场的流通，以token为主，物理包包是不是真的都不重要了，因为流通的价值在token上，就算配上假的包包，也不会影响到token+物理包包的流通价值
Suppose a user purchases an iPhone from Harvey Norman, an online retailer, using the blockchain. The input of the transaction will be a type of currency; the output, in this case, might be five tokens:
If without tokens as the integration anchor, the three different services might be carried out by various means. With tokens, the buyer doesn't need to store papers, order id numbers, links and so on. All he needs is the seed of his wallet and the TokenScript file for the iPhone purchase. Even in case he loses his wallet, he can easily restore all he needs.
Such a model can also make it much easier to interact with tax authorities, for example if the buyers wants to claim an input tax deduction. To prove it, he only has to give the tax authority his address. If the input tax deduction covers several purchases, he could give the financial authority his xpub key, and the tax authority can check the key against all claimed purchases in seconds without further proof.
**[[Big advantage: Without you have a lot of papers and so on which you need to store. With it, you have it all in your wallet and can recover it always with your seed. --> and, woah, you could use your xpub key to prove your tax refund]]
Without it, a user might get a tracking number instead of a token, which itself carries no authentication information, so it can't be used to pick up the product unless a pickup code is provided, perhaps in SMS - even more poorly integrated with the process.
With the use of a shipping token, the token status can be remotely updated by the shipping company, even messaging to users to inform an upcoming delivery (if the token is held in a mobile wallet). With a bit of cryptography, it's easy to authorise someone else to pick up a product.
Without this token, a user might need the serial number and an online registration process to activate the warranty. She might even need to create an account for that, whose password she will probably soon forget.
With the use of a warranty token, the terms and expiration would be easy to find, as it is token properties. The user can log in to the warranty service website with the token, forgoing an account. The token can be programmed to receive messages like product call back or emergency security updates.
Lacking a reliable way to authenticate the purchase, an online purchased product usually cannot be returned to the store but might be returned via online means such as a postback. A token carries the methods for authentication sufficient for the process to be done in store.
Despite such a token not being transferable or authorised, it is still useful for 3rd party integrations. The Tax office will be satisfied that the receipt can't be faked without collaboration from the seller, and allows a swift and easy tax-refund process. If the phone is purchased for work, the employee can easily reclaim the expense from an employer with the trust implied.
This token can be used to login to an account for Apple's App Store or iTunes shop. It could also be used to synchronize several Apple devices.
This token could be needed to use any other token. If the iPhone is sold, the ownership token is transfered too, and the old owner will not be able to login to the account of the new owner. There can also be a mechanism to delete the account history when the ownership token is transfered.
As we can observe by the use of tokens, usually scattered business processes and web experiences can finally be integrated. This ties closely to the other benefit of the blockchain: a frictionless market. In this example:
This example can be further extended to solve complicated and innovative business cases. Suppose the purchase is not made with fiat currency but with American Express points. The iPhone purchase will be insured for screen damage, and as a result, the transaction will also have an insurance token as the output.
When the mobile phone is repaired for screen damage, an invoice is issued concerning the purchase record of the phone to prove it is the same phone purchased with the points, enabling the insurance to be paid on the spot.
Without such tokens, the user will have to submit a billing statement, invoice and evidence of repair in order to submit a claim. Many users will surely miss one of those documents; the claim may take a few days, and still be prone to fraud.
In this insurance case, the blockchain allows business process innovation that otherwise would require the user to sacrifice convenience, for the mere fact that too many parties are involved and there lacks an integration anchor.